You tawkin' t'me? You mus be tawkin' t'me. I'm the only one hea' ( waitin' for a speedo).
['Taxi Driver" meets the Guzzi warantee]
And then there's developing the dealer network:
"This is a nice place ya got hea', but it looks, ya know, flammable . We can help. We're from Don Piagguzzi."
Seriously, this could be good as in, what we have had has not been. Yet, I recall when Aprilia came in and took Laverda to NYC. It was never seen nor heard from again.