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If you wanted a KTM, I suggest you go to your dealership! the discounts are "insane".


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Posted

 

3 hours ago, gstallons said:

They must sell a lot of crappy sodas ?

12.1 Billion cans in 2023 according to this website. https://www.statista.com/statistics/275163/red-bulls-number-of-cans-sold-worldwide/

Plus media outlets, ownership of sports teams, merchandise, etc.

 

On KTM, I do hope they stabilize the business. And if they really do have that much inventory, there will likely be some clearance sales. The emissions issues may only be relevant to sale of the street-legal bikes, not the off-road only or race bikes.

Posted (edited)
7 hours ago, Scud said:

 

12.1 Billion cans in 2023 according to this website. https://www.statista.com/statistics/275163/red-bulls-number-of-cans-sold-worldwide/

Plus media outlets, ownership of sports teams, merchandise, etc.

 

On KTM, I do hope they stabilize the business. And if they really do have that much inventory, there will likely be some clearance sales. The emissions issues may only be relevant to sale of the street-legal bikes, not the off-road only or race bikes.

The article doesn't say anything about profit and loss.   I hope unlike KTM, they sold those 12B cans and they're not in some warehouse.

Edited by LowRyter
  • Haha 1
Posted
6 hours ago, LowRyter said:

 I hope unlike KTM, they sold those 12B cans and they're not in some warehouse.

According to here, that is not "cans produced", but cans actually sold:

https://www.redbull.com/int-en/energydrink/company-profile

On the topic of how a "Soda company" can afford to sponsor all those sports events, I wrote further up that I'm sure they make a profit from a large part of that. Look here: apparently 2023 was a bad year despite good success in F1 racing. Profits went down, and they only made about £20 million profit.

https://www.gpblog.com/en/news/304625/red-bull-annual-figures-show-less-profit-despite-more-revenue-in-2023.html

Quote

However, their gross profits did decline. In 2022, the Milton Keynes-based team recorded a gross profit of £24.90 million. In 2023, it was 'only' £19.69 million.

I feel really sorry for them. Only 20 million pounds, must be hard... :whistle:

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Posted
16 hours ago, audiomick said:

According to here, that is not "cans produced", but cans actually sold:

https://www.redbull.com/int-en/energydrink/company-profile

On the topic of how a "Soda company" can afford to sponsor all those sports events, I wrote further up that I'm sure they make a profit from a large part of that. Look here: apparently 2023 was a bad year despite good success in F1 racing. Profits went down, and they only made about £20 million profit.

https://www.gpblog.com/en/news/304625/red-bull-annual-figures-show-less-profit-despite-more-revenue-in-2023.html

I feel really sorry for them. Only 20 million pounds, must be hard... :whistle:

Pretty low margin all things considered.  20m pounds?  That's not enough to fund the F1 team for a year.  I'm not even sure how many drivers and executive salary is pays.  You might remember Red Bull had to pay off one it'd staffers a a million pounds for sexual harassment by the F1 team Principal Christian Horner? 

So it raises more questions than it answers.  

Posted (edited)
10 hours ago, LowRyter said:

Pretty low margin all things considered.  20m pounds?  That's not enough to fund the F1 team for a year.

That's profit, mate. After they finished paying everyone, and paying off the sexual harrrassment fees. Profit. B)

Edited by audiomick
  • Haha 1

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